Day/Date: Wednesday 17th February 2010
Time: 9.45am – 4.30pm
Location: Griffith Leagues Club (State Room)
Cnr Bridge Street & Irrigation Way
Griffith NSW 2680
The presenter, David Turner is an experienced e-business advisor, digital strategist and consultant. He is both the former e-Business Advisor for the Australian Trade Commission (Austrade) and e-Business Analyst for the Australian Institute of Company Directors (AICD).
Each participant will receive a workbook covering the topics covered.
Topics Covered:
* Why do business online?
Learn how to develop a foundation upon which to build a strategic plan to reach a global market.
* Principles of website design
See what elements are employed on successful websites and how these are used to drive business objectives turning web browsers into web customers.
* The Basics of Search Engine Optimisation
Learn the basics of how search engines index your website and how to layout content on your site to ensure a listing.
* How to market your business online
Marketing your website to a relevant audience is equally as important as building a site and is often overlooked. Learn different methodologies and strategies employed to reach a targeted audience.
* Selling online
Learn about taking payments online the issues you need to look out for and how to select a shopping cart software package.
* Website walk-throughs
Participate in an interactive feedback session including participant website reviews and evaluations. Receive practical advice about what is being done correctly and what can be improved upon.
REGISTRATION CLOSES: Wed 10th February 2010
ENQUIRIES:
Wayne Murphy
Export Adviser
Industry & Investment NSW + TradeStart (Austrade)
Wagga Wagga
Phone: 02 6921 6422 or 0428 103 326
Email:
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